Located in Walnut Creek, CA, our beautiful showroom boasts the largest selection of premium sewing machines in the San Francisco Bay Area. Convenient storefront parking, knowledgeable and friendly staff, expert technicians, large selection of sewing supplies, sewing classes, and a fun and clean environment will make The Sewing Machine Shop a one stop destination for all your sewing needs.
Every sewing machine at every price point has been carefully selected because it is considered "Best in Class." Our Low Price Promise guarantees you get the best quality at the lowest price. Our selection of machines is the largest in the San Francisco Bay Area and includes legendary brands like Bernina, Janome, Baby Lock, and Juki.
Every sewing machine at every price point has been carefully selected because it is considered "Best in Class." Our Low Price Promise guarantees you get the best quality at the lowest price. Our selection of machines is the largest in the San Francisco Bay Area and includes legendary brands like Bernina, Janome, Baby Lock, and Juki.
Services
Many sewing machines, overlocks, and sewing machine cabinets that we sell can only be sold in our sewing machine store. Bernina, Babylock, and some select Janome sewing machines, quilt frames, and sergers can only be purchased in our store.
Centrally located, we are within reasonable driving distance of many cities, such as Walnut Creek, Concord, Berkeley, Pleasant Hill, Piedmont, Dublin, San Ramon, Danville, Lafayette, Orinda, Moraga, Oakland, San Jose, Sacramento, San Francisco, El Cerrito, Albany, Emeryville, Antioch, Brentwood, Oakley, Martinez, and many other San Francisco Bay Area cities.
Centrally located, we are within reasonable driving distance of many cities, such as Walnut Creek, Concord, Berkeley, Pleasant Hill, Piedmont, Dublin, San Ramon, Danville, Lafayette, Orinda, Moraga, Oakland, San Jose, Sacramento, San Francisco, El Cerrito, Albany, Emeryville, Antioch, Brentwood, Oakley, Martinez, and many other San Francisco Bay Area cities.
The Sewing Machine Shop's 30 year reputation for combining technical expertise along with superior customer service allows us to represent any machine manufacturer of our choosing. Dan and Marty hand pick each machine in our store based on quality, performance, ease of use, and most importantly, value.
Sewing machine manuals are THE most important accessory you can have for your sewing machine. It is an essential "part" in order to get the most out of your machine. If you have lost or misplaced your sewing machine manual, or perhaps bought a used machine that had no manual with it, we can help. We have access to hundreds of manuals, old and new.
Brothers Dan and Marty Schoenberg's story really starts with their dad, Ramon. Ramon was a Design Engineer educated in Switzerland. Born and living in Argentina he ran a factory that built sewing machine components for Husqvarna AB of Sweden. A day never went by without Ramon pointing out to his sons products that were well designed and quality built.
The last sewing machine review we did was back in 2017, I didn't realize how popular it would be. I literally still get emails and phone calls every day in reference to the 2017 review and am happy that so many sewers were helped by our review. Now the emails and phone calls are to ask when I will update the sewing machine reviews So here it finally is.
Reviews (8)
Pedro Davila
Oct 18, 2021
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Marcelo Granados
Aug 20, 2021
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I bought a industrial juke machine from these guys. I cannot say how amazing a experience it was! I'm so happy I made the drive from Reno. My machine was put together and ready for pick up on super short notice. When I arrived to pick it up, the owner took tons of time showing me the machine and teaching me the basics of using it and also care and up keep. If you are in market for a new machine, these guys are super pro and very helpful and friendly! I cannot recommend them more!
Nancy Loomba
Mar 07, 2021
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Stephanie Turner
Jan 20, 2021
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Today I brought my machine in because I needed help threading the needle. Misa was so helpful and patient. I left feeling confident that I could do it on my own. Weeks earlier, Toni helped me select the right
machine for my needs.
I highly recommend buying your machine here, as they service what they sell.
machine for my needs.
I highly recommend buying your machine here, as they service what they sell.
Eva Brown
Dec 17, 2020
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Unbelievable customer service! I ordered a sewing machine from my local quilt shop last spring when my machine couldn't be repaired. Covid-19 hit and receiving it was delayed indefinitely. After waiting two months, I sought somewhere else for a specific juki machine and was coming up empty handed. Finally I called sewingmachineshop.com
First they wanted to make sure I had pursued a local Juki dealer which impressed me. Then they had the exact machine I was looking for and shipped it to me at no cost that very day in June. I was in tears.
Fast forward to today when I discovered one of the expensive
First they wanted to make sure I had pursued a local Juki dealer which impressed me. Then they had the exact machine I was looking for and shipped it to me at no cost that very day in June. I was in tears.
Fast forward to today when I discovered one of the expensive
Diana Madden
Dec 03, 2020
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First, I have never been into the store and have heard really positive things from sewing friends, so I want to check them out, but I have called a few times looking for feet for my Bernina 535 and the woman who has answered my calls was extremely unfriendly and has not offered to special order feet or accessories and just kind a said “nope we don’t have that, bye”. I want to support local sewing machine stores but they are making it challenging to say the least. Today, after a very unhelpful conversation with this store, I called Sew Images in Oakland, and while she also did not have the
Michael Howeth
Nov 28, 2020
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After months of research and debate I saw the website for this place, including Dan's discussion of brands he recommended. When I contacted him regarding the quilting machines I was considering, he listened and made a recommendation for a model that I had not even known about. I looked at the link and information he sent, and it was perfect! I ordered it just as the Covid-19 crisis hit, because of that he arranged for me to receive the machine shipped direct from Juki. Part of the shipment took longer than the rest, however, he and his staff were wonderful at helping me track everything down and
Colleen Shannon
Jun 27, 2020
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This place deserves six or seven stars! Extremely knowledgeable staff who really take the time to help you figure out what you need for what you want to do and how to get the best fit for what you want to spend. Great prices.
All that is great, but I feel the measure of a place is really what happens when something doesn't go as planned. I had a problem with a new machine that was not caused by them, and they went way above and beyond to get me a replacement machine as soon as possible. Definitely recommend very highly!
All that is great, but I feel the measure of a place is really what happens when something doesn't go as planned. I had a problem with a new machine that was not caused by them, and they went way above and beyond to get me a replacement machine as soon as possible. Definitely recommend very highly!