Rocky's Gold, Silver & Antiques
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Here at Rocky's we are working hard to provide our customers with a safe shopping experience in the midst of this pandemic! We will be supplying all customers with face masks upon entering, our counters are equipped with safety shields & we have hand sanitizers stationed all throughout the building!

We are diligently cleaning door handles, counters & other hot spots! Hope you're all staying safe & see you soon!. Stay up to date on current sales, see new arrival merchandise & contact us with questions!. Rocky's Gold & Silver Antique has the largest selection of gold, silver and jewelry in the valley.
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Rocky's Gold Silver & Antiques started 54 years ago in 1966 at the Harrisonburg Flea Market Car Auction. Today, we have over 300 combined years of service and are experts in coins, sterling flatware, antiques and jewelry. Rocky's Gold Silver & Antiques has the largest selection of gold and silver jewelry in the valley.
Rocky's Gold Silver & Antiques has the largest selection of gold, silver & jewelry in the Shenandoah Valley! Stop by & check out our collection of new & estate jewelry including platinum, gold, filigree, cameos, vintage & antique pieces & even designer jewelry! We also have a large selection of sterling silver jewelry - from toe rings to vintage Native American pieces - it is all at Rocky's famously low prices!
Reviews (10)
Libbie McCool
Libbie McCool
Dec 15, 2021
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Diana accused me and my husband off trying to steal a diamond ring we purchased a YEAR ago. All because I kept touching it! My husband still chose to purchase me a pair of diamond earrings against my objections. This woman is so rude and hateful. I’ll never spend any money there while she’s employed there.
Stephen Funkhouser
Stephen Funkhouser
Dec 12, 2021
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We were at Rockys today looking at a ring and going to buy it. They were looking about getting it sized, they came back & said it was sold to a New York dealer. Pretty sad they had it in the display case. Why was it there if "sold"? Will not be back again!!
Cook
Cook
Dec 06, 2021
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My family has bought jewelry here for decades, but our experiences the last 6 months have been poor. The younger girls working are so unfriendly and need training in customer service or a position in which they do not deal with the public (with the exception of Angie, Lindsey, and another lady). They act as if they can't be bothered. We go in every few months to browse and get an idea of what we want to buy for holidays, birthdays, special occasions for ourselves and nieces/granddaughters, etc and they seem irritated to help us. Yesterday I was prepared to buy a ring and a bracelet (as well as
K. W.
K. W.
Oct 26, 2021
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For a friend with lots of medical bills, I took in two boxes of coins and a few pieces of jewelry. Although I'd brought in no special treasures, I was treated with utmost courtesy. Very quickly, everything was assessed and coins with face value only were returned to me. For the rest, a very fair offer was made.
Expert and honest! Thank you, Rocky's, for helping my friend.
TheVirginiaStew
TheVirginiaStew
Sep 30, 2021
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Awesome Place, We visited 9.25.21 it is not just Jewelry, Lots of Antique Guns, Glassware, Furniture and Rare figurines. Everything is owned by Rocky, We picked out 27 Antique Glassware collectables. Rocky came over and gave us 35 to 50 percent off every piece We spent a grand on items that were worth around 4 grand. We will be back.
David White
David White
Aug 27, 2021
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Best place for discounted gold and silver jewelry. Always friendly and knowledgeable staff. However our August visit We found a lot smaller variety of items as like everything else the pandemic has affected consistent restocking. Ended up not making any purchases but we did determine what style of ring we liked best. 5 out of seven stars for a perfect score. We will return just like we have for the last 30 some years.
Jeremy Green
Jeremy Green
Aug 14, 2021
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Gentleman near the antique guns was extremely nice and personable. He greeted me when I first came in. Spoke with me about several items. I walked over to the jewelry area and was looking at a necklace. It wasn’t extremely expensive, about $40. I was carrying it around as I looked at other jewelry and a young woman stopped me. She asking if I was buying the necklace and I told her I wasn’t sure yet, I was still looking around. She stuck out her hand and said I wasn’t allowed to walk around with the jewelry if I wasn’t purchasing it. She was very rude about the whole encounter. Definitely
Sarah
Sarah
Jul 25, 2021
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The absolute best in the Valley! Vast selection of silver and gold jewelry, costume jewelry, coins and antiques. Very reasonable prices. My family has had several pieces of jewelry resized, reshaped, buffed and polished here and we have been very pleased with the results every time. They will also buy gold and silver. Would highly recommend!
Keely Hass
Keely Hass
Jun 15, 2021
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Great experience selling jewelry! The entire staff was very nice and very professional. They are incredibly fair with their pricing. They also have an amazing selection of jewelry and antiques..spend some time there, you will leave with something!
Redknight
Redknight
May 24, 2021
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Great place stuff for everyone everyone who worked there was helpful and nice the prices there are perfect there for the history that is there ask about something and they're try to tell you the history of that item