Even the most creative campaigns will fail if not deployed strategically. That's why we focus on your bottom line rather than a clever headline. Our experts will help your business set goals, create an integrated marketing plan, implement campaigns or promotions, monitor results, and calculate the return on your investment.oh, and you'll get a clever headline, too.
Branding is not what you say about your business. It's what your customers say. However, you can make it easy for them to say all the right things if you follow a strategic branding plan. But wait! There's more! Not only will your brand strategy optimize how your brand is perceived, it can also differentiate you from the competition, streamline your delivery of products or services and increase the return on your investment.
Branding is not what you say about your business. It's what your customers say. However, you can make it easy for them to say all the right things if you follow a strategic branding plan. But wait! There's more! Not only will your brand strategy optimize how your brand is perceived, it can also differentiate you from the competition, streamline your delivery of products or services and increase the return on your investment.
Services
Electrum Branding was founded on the simple belief that great brands deliver great, sustainable value. So we analyze what you promise and how you promote it, deliver it, and evaluate it. We operate with the heart of an advertising agency and the brain of a strategic marketing firm. We're passionately creative yet motivated by the bottom line.
Whether you're a start-up, emerging or seasoned high performing business, customer acquisition is the hallmark of growth. The Electrum Branding team has the expertise to help your business set goals, create an integrated marketing plan, implement campaigns or promotions, monitor results, and, most importantly, calculate the return on your investment.
The first step in Electrum's creative approach actually doesn't leverage creativity at all: It's all about strategy. We begin with a creative brief outlining the target audience, desired campaign outcome, media and strategic objectives for the campaign or project. Then we compare all phases of our work against the creative brief to ensure art, messaging and creative direction supports the strategy.
A business's website has quickly emerged as the face of the business. Often it is a website that makes the first impression, communicates the brand, develops leads and generates sales. So it's critical that your website's content be current and relevant to your audience. Its design must be responsive and mobile-friendly and, if you want your business to be found online, its content and design must be optimized for search.
Social media is a great influencer and plays a significant role in the consumer's decision-making process. By listening to customers and responding to their concerns, brands can take on a human dimension and interject their unique personalities. Electrum Branding uses an integrated social media strategy.
Reviews (2)
Cheryl Buntin
Jul 25, 2021
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With excellent communication and timely reminders, Electrum made a time-consuming and complicated website project more efficient! The Electrum team exhibited expertise, professionalism, and, above all, patience and when urgent business matters prevented our team from providing necessary information and input as planned. I highly recommend their services.
Laura Schneider
Jun 20, 2020
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Positive: Professionalism, Quality, Responsiveness, Value
Electrum Branding develops effective materials that not only deliver the business needs of a client, but capture the essence of a company and it's culture. While the end result is magic, the day to day is hard work, effective communication and timely delivery. They are terrific!
Electrum Branding develops effective materials that not only deliver the business needs of a client, but capture the essence of a company and it's culture. While the end result is magic, the day to day is hard work, effective communication and timely delivery. They are terrific!
