The Kentucky Lottery has been serving the state for over 30 years, raising money for education, awarding jackpots - and adding a little fun to day-to-day life for millions across the Commonwealth. BCH is proud to have been the Kentucky Lottery's Agency of Record for close to a decade, and the partnership has led to lots of great creative work.
How do you take a city as unique and rich as Louisville and distill it down into one big idea? Have a look. Republic Bank is known far and wide as the "easy" bank - but it wasn't always that way. See how we partnered with one of the region's most successful banks to carve out a position they could own.
How do you take a city as unique and rich as Louisville and distill it down into one big idea? Have a look. Republic Bank is known far and wide as the "easy" bank - but it wasn't always that way. See how we partnered with one of the region's most successful banks to carve out a position they could own.
Services
Every now and then, the right group of people just happen to end up in the right place at the right time - then the magic happens. That's kind of how we see our agency. We're a quirky, close-knit group of advertising and public relations pros who love what we do - and we share a common goal to provide creative, strategic solutions that strengthen brands - and bottom lines.
Our proprietary process, Brand Adoption, is how we work with clients to get the brand right, from the beginning. As the only agency in the region with an in-house research facility used to garner key consumer insights, we are uniquely positioned to help build and grow your brand.
We use Brand Adoption to audit an existing brand to make sure it is heading in the right direction, to rebrand when adjustments are needed, to understand an existing brand so that all communications will support it properly, and to develop a new brand from the ground up.To get to the foundation of a brand, we immerse ourselves in your product, service or business.
We use Brand Adoption to audit an existing brand to make sure it is heading in the right direction, to rebrand when adjustments are needed, to understand an existing brand so that all communications will support it properly, and to develop a new brand from the ground up.To get to the foundation of a brand, we immerse ourselves in your product, service or business.
As the region's only agency with an in-house research facility, we conduct consumer research ourselves, gaining key insights more effectively and efficiently than third parties. Public Relations practice has a seat at the brand-building table to ensure earned media opportunities - and challenges - are considered from the start.
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