Strategus
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Strategus
If you have questions about how OTT and CTV can drive business, you're in the right place. Strategus is the innovation leader in OTT/CTV advertising, optimization, targeting, reporting and analysis. While others are just getting started, we've been exclusively focused on perfecting our approach to OTT/CTV advertising since 2015.

Vetting an OTT/CTV agency partner is a difficult task. This nascent industry changes at a breakneck pace and everyone purports to be an expert. How do you identify who the true experts are while avoiding providers that lack strategy and platforms that are unforgiving?
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While it may sound simple, our purpose is all consuming. At Strategus, we're on a quest to create meaning through the jobs we do and how we work together. Because when people find meaning in their work, it leads to greater personal significance and deeper satisfaction, for everyone - including the partners that we serve.
Programmatic OTT/CTV advertising is one of the world's most complex computational ecosystems. We've built our approach to serve as your outsourced OTT/CTV team of experts. We take care of your needs throughout the entire campaign process with access to a dedicated client success manager and senior-level Ad-Ops Team.
Dedicated to delivering the best OTT/CTV campaigns with the perfect balance of precision and scale. Having run programmatic CTV campaigns longer than anyone, we've crafted a tried-and-true equation that ensures campaign success.

Though this is arguably the most complex digital advertising medium out there, we have been able to distill the process down to a tried and true method that is a balance of products, process and action that lead to the most sophisticated Connected Televisions Campaigns in the business.Strategus integrates with over 180 data and tech partners, providing precision targeted campaigns at scale.
This is where we forecast future trends in the industry and then create tools and processes to bring them to life. We take it seriously when we say we're dedicated to the future of programmatic OTT/CTV advertising. Our lab is a place to collaborate with our partners to test new ideas, innovate, and produce enhancements that put our clients ahead of the rest.
It reduces the disconnect between devices to get your CTV campaigns as close to "clickable" as possible. Rather than the typical siloed approach, where different tactics are disparate from one another, Strategus provides a holistic full-funnel approach that deterministically retargets OTT/CTV viewers with an ad on another connected device.
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