If you've been amazed at the success of direct marketing programs for the P90X Workout, Mattel Barbie Collectibles, Chevrolet, Princess Cruises and countless other DR sensations, you've seen Eileen Fraser's expertise and insight at work. Winner of multiple national and international awards, Eileen is the renowned telemarketing rainmaker who can lift a healthy business to greater-than-ever profits, and who has the ability to fix business models that are leaving money on the table with every transaction.
Services
Vintage Marketing works with many of the marketing world's most sophisticated and results-producing direct marketing experts. We have unparalleled experience in proven direct response techniques and methodologies (hence the "Vintage" in our name).
We also stand head-and-shoulders above the rest when it comes to social media, eDM (email) campaigns and other elements that are critical to comprehensive direct marketing campaigns for both existing products and new product launches.
We also stand head-and-shoulders above the rest when it comes to social media, eDM (email) campaigns and other elements that are critical to comprehensive direct marketing campaigns for both existing products and new product launches.
Vintage Marketing lifts conversion rates through focused marketing strategies and precise telemarketing scripting. And like the majority of programs that Vintage can initiate for you, this turnkey operation pays for itself through increased revenue. For our clients, the improved conversion rates mean more dollars to the bottom line.
Chargebacks are extremely costly. We have found they actually cost you on the average of two to one. So for every $100 in returned or rejected product, the real cost to you is approximately $200. Between real costs and the negative impact they can have on your relationship with your merchant bank, chargebacks can severely hurt your business.
Lifting the average order value can make a tremendous difference in profitability. More importantly, we have discovered small changes that can make a big difference in accomplishing this goal. Minor adjustments to telephone scripting, upsell revisions and other tweaks can lift the average order value dramatically.
Sometimes, the way an offer is structured or perhaps even worded, can make a big difference in how that offer is perceived. We'll recommend adjustments that will make your offer resonate with your audience. It takes a lot of heavy lifting to raise every order 11% to 36%. But, just think what this would do for your profit!
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