My artistic bent found expression in dance. In my twenties, I was a professional ballet dancer with a regional ballet company in West Virginia. Later I got involved with tap and jazz, and continued dancing for many years. Early in my professional life I worked for city and county governments but had no patience for the incremental pace of change.
Looking back over the many types of work I've done-from planning advocacy services for the disabled to selling software and easy-care clothing-I realize that the thread that runs through my disparate jobs is that I love providing solutions. It was that search for solutions that led me to study online marketing.
Looking back over the many types of work I've done-from planning advocacy services for the disabled to selling software and easy-care clothing-I realize that the thread that runs through my disparate jobs is that I love providing solutions. It was that search for solutions that led me to study online marketing.
Services
As a local business owner you NEED to manage your online presence and visibility. At one time, the World Wide Web was only used for a worldwide audience but in today's business environment, local businesses can truly benefit from it. As a matter of fact, some local businesses are seeing a large portion of their new customers arriving as a result of an Internet search.
One of the most critical factors for any business is its reputation. As a matter of fact, many businesses rely on their reputation for word-of-mouth recommendations and for continued loyalty by their existing clients. That is why reputation marketing is such an important part of your online business strategy.
You MUST have a mobile-friendly website! Smartphone and tablet usage has skyrocketed in recent years, so you need to ensure that potential customers visiting your website via their mobile devices can easily and quickly access the information they're searching for.
If your business doesn't have a "mobile-ready" website, 40% will simply leave in search of a better mobile experience and over half of them won't recommend you to their friends or social networks.There are now over 100 million smartphone users worldwide, and 90% of cell phone subscribers in the US and Europe have an Internet-ready phone.
If your business doesn't have a "mobile-ready" website, 40% will simply leave in search of a better mobile experience and over half of them won't recommend you to their friends or social networks.There are now over 100 million smartphone users worldwide, and 90% of cell phone subscribers in the US and Europe have an Internet-ready phone.
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J. H.
Jan 24, 2018
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