It's a fact: too many gimmicks and trend-chasing, unencumbered by direct marketing best practices, will not give you the one thing that really matters. Direct Marketing Results. Your stakeholders expect it. You demand it. To gain optimal direct marketing results, you need to align yourself with an expert resource who knows when to play by the rules and when to break them.
A resource that performs direct marketing agency functions but with an emphasis on the strategy. Someone who monitors and embraces the latest strategies, tactics and trends but also defers to time-proven direct marketing wisdom that leads to greater ROI. If you want to increase your direct marketing response rates, reduce your cost per lead, or simply improve your results, then we should talk.
A resource that performs direct marketing agency functions but with an emphasis on the strategy. Someone who monitors and embraces the latest strategies, tactics and trends but also defers to time-proven direct marketing wisdom that leads to greater ROI. If you want to increase your direct marketing response rates, reduce your cost per lead, or simply improve your results, then we should talk.
Services
DMCG (formerly known as Grigg and Associates) was founded by Ted Grigg in 1987 to provide direct marketing consulting services to a variety of industries. Services include direct marketing planning, strategic direction and tactical implementation as needed to achieve specific sales objectives. Ted developed direct response successes in both large advertising agencies and executive direct marketing positions at large companies.
The DMCG compensation structure offers maximum flexibility for your projects. After thoroughly listening to your direct marketing challenge and preparing a proposal for your approval, we create an agreement that meets your preferred arrangement. For short-term projects or for clients who are not yet ready for a monthly retainer, DMCG offers a flat fee based on each project's specifications.
In an aggressive and increasing saturated email lead generation environment, high open rates alone will not cut it. To generate email leads and sales, click-through rates is just the first step. What you really need is that all-important conversion. DMCG Results has long been an expert in getting you the conversion rates that truly measure the success of your campaigns.
There is no greater response enhancement than the pinpoint targeting available to email and direct mail marketers with their direct marketing database. All direct marketing planning begins and ends with the direct marketing database. A well-honed customer database creates a goldmine for knowledgeable clients.
This is a small sample of successful Projects demonstrating dmcg's diversity of industry experience. You benefit from a new source of learning for your internal staff. When you engage us, you will increase your team's internal depth. You will expose them to our analytical and creative processes thus contributing to their own skill set.
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