Based in California, Parade Design creates extraordinary and intricate bridal, color and fine fashion jewelry. We pride ourselves on the finest craftsmanship and materials, elevating diverse designs to award-winning perfection. Parade Design was founded in 2001 by second generation jewelers Allen & William Pung.
Growing up in the jewelry business, the brothers inherited a keen eye for high quality gemstones and design, and together have created one of the most dynamic design teams in the industry. As Parade's CEO, Allen Pung is a dedicated visionary, immersed in every aspect of the business from design to production.
Growing up in the jewelry business, the brothers inherited a keen eye for high quality gemstones and design, and together have created one of the most dynamic design teams in the industry. As Parade's CEO, Allen Pung is a dedicated visionary, immersed in every aspect of the business from design to production.
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This modern classic is sculpted in rich, warm gold and embraced by a lustrous white hidden halo. An abundance of brilliance, this heavenly engagement design is our latest best seller and is available for various sizes. The vertical alignment of immaculately bright baguette diamonds highlight this contemporary classic.
Exquisitely feminine, the Lumiere Bridal Collection delights with charming rose cut and brilliant cut diamonds in glowing shades of gold. Sparkling center diamonds are included in these captivating yet modest styles. Lumiere Bridal designs come complete with a center diamond. Another Lumiere beauty!
Timeless engagement styles are celebrated and reimagined with a new sense of refined elegance in the New Classic Collection. This modern classic is sculpted in rich, warm gold and embraced by a lustrous white hidden halo. An abundance of brilliance, this heavenly engagement design is our latest best seller and is available for various sizes.
From Parade's one-of-a-kind creations, this fiery precious ruby is accentuated by a sculpted halo with round and pearshape diamonds. Delight in tomorrow's heirloom now. Sprinkle and stack! This sprinkling beauty may be individually worn or combined with other rings for an extra sparkle. The versatile classic diamond band with a milgrain touch.
Elegant and refined, this dangling bar earring is highlighted with a single round diamond drop. An instant classic! This curved reinterpretation of the diamond hoop earring features an intuitive shape that naturally complements you. Elegantly casual and sophisticated. This dangling elegance features a triple line of diamond-encrusted pinched bars with alternating diamond bezels.
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