It Cosmetics
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It Cosmetics
With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results! Every IT Cosmetics formula-whether it's makeup or skincare-is made with skin-loving ingredients that nourish all skin types, even the most sensitive.

Founder, Jamie Kern Lima, couldn't find products that solved her beauty concerns, including sparse brows and redness, so she partnered with plastic surgeons and dermatologists to create them. Discover how IT Cosmetics has grown into the global brand it is today!
Services
The best new and "just arrived" skincare products from IT Cosmetics include concentrated, powerful serums that target your top skin concerns such as dullness and large pores, and our innovative Hello Results Wrinkle-Reducing Daily Retinol Serum-in-Cream that delivers dramatic clinical results for fine lines, wrinkles and dark spots.
Our best-selling skincare products include the #1 CC+ Cream in America* and the best anti-aging moisturizers for day and night. Creating problem-solving, skin-loving products that deliver real results is our mission at IT Cosmetics. We want to empower you to feel your most confident every day. IT Cosmetics CC+ Cream is your one step for complexion perfection!
Foundation is just that-the literal foundation of your beauty routine. It works to even out your skin tone and provides a fresh canvas for all other makeup. Whether you're looking for a foundation to smooth out lines and wrinkles, correct redness on skin, cover blemishes, or simply achieve a natural yet airbrushed makeup look-there's a foundation for you!
Concealer is a powerful makeup product that helps to cover up the look of skin imperfections, such as dark spots and blemishes. Certain formulas also work to brighten dark circles under eyes. Concealer is considered a color-correcting makeup product that is a bit thicker than foundation, and is used for targeted application as opposed to all-over coverage.
The two most common types of face powders come in loose and pressed forms. Both offer a wide range of coverage options, from sheer to full coverage. It all depends on the look you're trying to achieve and the skin concerns you wish to address. Face powder is designed to deliver a skin-perfecting finish, whether you choose to wear it alone or to set the rest of your makeup.
Reviews (12)
La S.
La S.
Jun 10, 2021
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FRAUD ALERT!!!!! I used to love their products, but had to cancel my online subscription and overall use of their products. My account with it Cosmetics was canceled three years ago. I have several forms of written and verbal confirmation of this. However, for the past three years they have still charged me for my subscription. I have called the company and each time I get a different story - we've never heard of you, you don't have an account with us, here's your original cancellation from 2018, oh well we've been sending products to your house (which they have not and no proof
Reanna B.
Reanna B.
May 22, 2020
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IT cosmetics has the worst customer service I've ever had the displeasure of encountering. I placed my online order from IT cosmetics a month ago and after several phone calls, chats, emails I still don't have my products. Yet, they've certainly charged my account. I've spent over 10 hours trying to get my items but to no resolve. Don't order from their website if you want to get your order.
Amy A.
Amy A.
May 29, 2018
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I have had to return the tightline mascara and their eyeliners 2 x due to being almost totally dry when they arrived. Boy I was so happy to get a 2 for 1 w/ qvc on these items. Sadly I was sent unusable dried up stock. No one at the factory wanted to discuss it really, or take my info. to have a supervisor contact me about all my returns and costs to do so. So sad, all the major cosmetic companies I have called do much more to help you than IT. SCAM and they give you so little in the containers to begin with just take a look folks.
Terri K.
Terri K.
Dec 02, 2017
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Please tell me how or where i can buy the three color compact that came with the $39 intro kit. I bought it in med, the one at ulta called " live love laugh" is not it.
Please help!!!
Lovain O.
Lovain O.
May 19, 2017
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THIS A SCAM BEWARE !!! LADIES i had to file a claim with my bank to get my money back and GRC. It cosmetics debit fit $55.48 but returned $42.32 after I was told I would get a full refund! It was a nightmare just trying to get my money back and the product was horrible! No coverage what so ever :(
Dinelle W.
Dinelle W.
Mar 04, 2017
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I bought this today from Ulta. I noticed how great the foundation looked on the gal that does my brows. She is very fair and the foundation looked flawless. She picked my color and applied it. It is a beautiful full coverage foundation and very dewy and has a spf of 50 , I have used Chanel and other high end foundations all of my life. This was no less than perfection ! Added plus it was much less expensive than the cost of the high end products like Laura Mercier and others. I suggest you have someone at ulta apply it and see if the color is good. I had no orange tones ! Plus I bought one and
Sarah S.
Sarah S.
Feb 16, 2017
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Great makeup.. yet..SUCH A CON!
Honestly the makeup is so smooth and beautiful on my sister and I! My sister was actually in one of the commercials so she got the whole thing for free that day! By the time she ran out she really wanted more so she orders it and of course this time had to pay and they charged her the price TIMES 3! YOU NEED TO BE TRANSPARENT IF YOU WANT REPEAT COSTUMERS!! Say this is how much we will charge you. Don't do all this sneaky crap. It's not cool. Just be real and honest and people will buy from you because you have great products and a story. Why would you want
Daniel D.
Daniel D.
Sep 30, 2016
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AVOID THIS COMPANY!!! BUYERS BEWARE!!! You get your product but poor customer service. If you try to return a product, they will hold it for a month so it's past the 60 days so keep your tracking number. Take photos of everything you send including the box and return slip. Write down the date you received your products because they use the date shipped as the date you receive it like it magically appears in your mail box within the same day. Product was okay but your better off purchasing a similar product at a retail store where you could at least return it without a hassel if it doesn
Christina H.
Christina H.
May 25, 2016
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I ordered their merchandise online instead of buying it at ULTA like I should have. They advertise the kit I purchased was only $49.95 - hey guess what - it wasn't. They charged me a total of 3 times for $49.95 saying I didn't read the fine print and that I would be receiving more. I told them their make up was sh*# anyways. I don't even wear the stuff I purchased because it was supposed to be "light" - but it turned me orange (just as previous yelp reviews mention). I talked to a supervisor after the guy on the phone was rude and condescending. The supervisor told me he
Wendy H.
Wendy H.
Mar 21, 2016
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I recently purchased a kit from It Cosmetics. It came with the By Bye Foundation, concealer, Lipstick, Liner, Mascara, eyebrow pencil, and free gift of a fantastic brush and face disk. Love it!! Love the way it looked and felt. My only complaint-I felt like the Bye Bye Foundation package was very small. I understand this was a package to try the products but it seems like it is half empty! Otherwise I am a fan and will be buying again!
Eva N.
Eva N.
Feb 24, 2016
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Good concept but poor execution: This product line is Orange based for all foundation products, according to the company's representatives. They also stated most returns were for this reason. It would be great if they did not use orange as the base color for their face products or had more options for foundations and concealers.
Rachel W.
Rachel W.
Jan 31, 2016
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For those that wear cosmetics you know how hard it can be to find the perfect product that does the following: matches your skin tone, has the right coverage, doesn't look cakey, and is good for your skin.

My lovely Yelp friend Elizabeth K. was the one to introduce me to IT Cosmetics, she told me about the awesome coverage and how good the products feel when applied.

Started by a former news reporter & past Big Brother contestant Jamie Kern, she not only had a deep understanding of being on camera, but being a person that suffers from a skin condition that wasn't easy to cover