Pure Concepts Hair & Boutique is an AVEDA Concept Hair Salon in Viroqua, Wisconsin. With the use of AVEDA's plant-derived and paraben-free product line our stylists help you to realize your pure inner beauty and feel even more Beautiful by Nature! We start all services with a consultation to establish an approach that works with your individuality and lifestyle.
So come relax while your hairstylist creates a great look just for you.
So come relax while your hairstylist creates a great look just for you.
Services
We specialize in Women's, Men's, and Kid's Haircuts; all are customized to your face shape and styling needs. Haircut services include a thorough consultation with a licensed stylist, a stress-relieving scalp, neck, and shoulder massage, shampoo, and style. Whether you are looking for a new seasonal look or just a little maintenance, our stylists are here to help you find the perfect hair color to fit your cut, style, and personality!
Haircuts are customized to your unique face shape and styling needs. Each cut includes a thorough consultation and AVEDA Sensory Journey which entails a stress-relieving scalp, neck, and shoulder massage using an AVEDA oil composition of your choice. Haircut services include shampoo and styling unless otherwise noted.
Need a special style for a special (or not so special) occasion? Look no further. Weddings, prom, date night, or girls night out - we can help you stand out from the crowd and look your best! Ask about wedding party and special event/group packages, as well as Hairstyle Trials and Consultations! Deposit required to reserve the booking date (to be applied to services).
Only have a short lunch hour, just need quick nail maintenance? With our express nail services, we'll clean up your cuticles, shape and polish your nails and apply AVEDA's Hand Relief moisture therapy. Come in, relax and leave with healthier younger looking hands. Includes nourishing lotion bath with customized AVEDA aroma and cleaning of the cuticle, shaping the nails, polish and a relaxing hand and arm massage.
The Outer Peace facial combines Ayurvedic wisdom and botanical science to treat and prevent acne. The formulas work to unplug pores, control excess oils, and calm irritated skin. Restore and maintain healthy skin addressing normal, oily or dry skin conditions through natural elements. The facial is fully customizable.
Reviews (16)
Cherie Middaugh
Dec 02, 2021
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Reed
Oct 17, 2021
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Positive: Cleanliness, Professionalism, Punctuality, Value
Connie was awesome and fixed my hair color that I messed up ! She listened to my concerns and what I was aiming for my hair color she's a very happy person and treated me great 😊 I would recommend her!
Services: Highlights, Hair coloring, Haircut, Hair styling
Connie was awesome and fixed my hair color that I messed up ! She listened to my concerns and what I was aiming for my hair color she's a very happy person and treated me great 😊 I would recommend her!
Services: Highlights, Hair coloring, Haircut, Hair styling
Perry Nesbitt
Sep 29, 2021
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Marlene Spector
Sep 26, 2021
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Warm, welcoming, tastefully decorated, my stylist Kelsey greeted me at the door and directed me to her work station. She took the time to discuss my color and hair cut which made me very relaxed and assured she was listening to my needs. While coloring and styling my hair she made me feel welcomed as she asked me about my home and interests. I was delighted with the end result of my hair experience and intend on being a faithful customer(I’ve already booked my next appointment). I look forward to other services such as manicures, pedicures and facials. Thank you Pure Concepts for your excellent
Don Creek
Jun 28, 2021
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Arlene Schwartz
Jun 27, 2021
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Lori Martin
Jun 25, 2021
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Elizabeth Hipwell
Jun 20, 2021
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Positive: Cleanliness, Professionalism, Punctuality, Quality, Value
The hair stylist. Connie really communicated beautifully and really took what I envisioned perfectly, and added the finesse of her expertise. The best hair style and coloring I''ve had in years. Highly highly recommended. Will definitely come back again and again.
Services: Hair coloring, Hair styling
The hair stylist. Connie really communicated beautifully and really took what I envisioned perfectly, and added the finesse of her expertise. The best hair style and coloring I''ve had in years. Highly highly recommended. Will definitely come back again and again.
Services: Hair coloring, Hair styling
Karen Mischel
Jun 13, 2021
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Positive: Cleanliness, Professionalism, Quality, Value
Kelsey was fantastic making me feel comfortable as she did a great job with my make-up for a photo shoot. I didn’t adequately express how much I appreciated her at the time but I’d highly recommend if anyone has a special event they should surely give her a call!
Service: Makeup services
Kelsey was fantastic making me feel comfortable as she did a great job with my make-up for a photo shoot. I didn’t adequately express how much I appreciated her at the time but I’d highly recommend if anyone has a special event they should surely give her a call!
Service: Makeup services
Maribeth Solverson
Apr 26, 2021
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As always, my experience here was outstanding! My skilled stylist was gracious, fun, & very professional! I am very happy with the way she cut & styled my hair. It just couldn’t look any better. She is a miracle worker with my “ COVID hair”! My head massage was to die for.
I will definitely be coming back.
I will definitely be coming back.
Angie Reber
Apr 17, 2021
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Patty Meurer
Mar 14, 2021
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Debra Abt
Mar 03, 2020
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Peter T. Hutter
Feb 09, 2020
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Malkah Geller
Jun 14, 2019
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Tanja Birke
Mar 06, 2019
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