At Charter Marketing I do, of course, believe in using the numbers in marketing. I use as much data as you have to review where you are, where you've been, and to begin to chart your new course. Data analysis and tracking metrics are critical elements in any marketing initiative, be it traditional or non-traditional.
These are all used and combined
Christopher Mazza —
Laurissa is a marketing expert. She realized that as a sole proprietor I was too busy to do my own marketing and she filled
Prospects convert into raw leads. Raw leads convert into qualified leads. Qualified leads convert into customers. When your integrated marketing program is hitting on all cylinders, that process fills your sales funnel. Every step is a CONVERSION. And an effective program sends the right messages through the right channels at the right time to create