William Travis Jewelry
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Small or large, with glittering gemstones or none at all, earrings are the perfect way to easily transform your look. Representing different meanings for thousands of years, today rings can be as symbolic or playful as you want them to be. Like a promise on your finger, wedding bands are the ultimate symbol of love and commitment.

Seeing your beautiful work was a highlight of our visit to Chapel Hill! Elizabeth has become one of your great admirers and now we are too. I'm very impressed by your innovative, original designs and it was a pleasure to meet you!
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With an eye for design and structural expertise, William Travis can turn your artistic vision into a handcrafted heirloom. From sketch to computer aided design, casting to setting, every piece is made with intimate detail and accuracy. William Travis designers work closely with each client to produce an original masterpiece that is truly your own.
Reviews (9)
Katie Crisp
Katie Crisp
Dec 17, 2021
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None of the employees were wearing a mask. There is a county mask mandate and also increasing instances of Covid cases in the area. Felt very uncomfortable in this business.
Rebecca Ames
Rebecca Ames
Dec 13, 2021
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I've never had a ring break before. Not even a cheap $15 ring from any old gift shop. Not once. I purchased this beautiful, elegant blue sapphire ring from William Travis Jewelers, it is seriously lovely and I was so excited about it. I was instantly in love. It has broken five times. FIVE. The first time, it was while I was calmly driving, I wasn't even tense. They repaired it for me, and I was thrilled to wear it to DPAC for a play. It broke again. They repaired it. The third time it broke, I was at a wedding. They repaired it. The fourth time, I was out on a date having dinner and this time
Lia Sanz
Lia Sanz
Nov 15, 2021
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They caused us to panic because of the delays and mistakes made on our wedding rings. They were only able to get things done at the very last minute.
Julia Pruiett
Julia Pruiett
Jun 25, 2021
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I love fine jewelry and wanted to shop there but after talking to multiple women who have worked for Travis, I found out he was a creep. Not cool. I’ll go buy my diamonds somewhere else.
Robert F. Craanen Iii
Robert F. Craanen Iii
Jan 14, 2021
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I was searching for a small business instead of a chain and this was perfect. I first went to get rings resized but was drawn in by all the beautiful and unique jewelry. Josh greeted me with exuberance. He was attentive and helpful. Kathleen was there with readiness to assist with other questions. I had to set an appointment for a piece specifically made by William Travis for my wife. Who could resist after learning the owner is a 5th generation metalsmith jeweler with more awards than anybody else in the business? William Travis and his team are very great folks with exceptional knowledge. If
Jennifer Atala
Jennifer Atala
Dec 23, 2020
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We loved our experience with William Travis! We worked with Brent to design a ring and it is more beautiful than we could have imagined. Brent spent a lot of time with us, was very patient, and helped us not only understand the process but was creative and added extraordinary levels of detail and engraving that make the ring truly one of a kind, reflecting all the elements we love. Getting the sizing right was a bit of an issue, but it all worked out in the end. Thank you!!
Hilary Pollan
Hilary Pollan
Jul 15, 2020
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William Travis designed my engagement ring and our wedding bands...and we just love them! We came with a stone from my grandmother that we wanted to showcase, and a slight idea of the style we were looking for. He worked with us to come up with a design that felt right from the start, and that he (and later staff) seemed so excited about! I appreciated how he really listened to us but also was comfortable with giving his expert opinion. The rings turned out perfect! Totally us, incredibly unique, perfectly matching (because all the rings were cast together), and just all-around gorgeous!
Rachel Burns
Rachel Burns
Jun 21, 2019
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My partner and I had a wonderful experience getting my engagement ring and our wedding bands made at William Travis. When my grandmother passed a few months ago, I inherited a beautiful but very old and tarnished sapphire and diamond ring. The staff at William Travis cut the sapphire down to a new size and shape and helped me find the perfect fitting for the stone that suited my taste and budget. The staff were incredibly patient with me as a tried out different fits and styles, and they were accommodating with my modest budget. I absolutely love the end result - it's a completely new ring and
Dan W.
Dan W.
Jul 27, 2018
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I had a great experience working William Travis to have several jewelry repairs done as well as designing a custom pendant. Travis is very knowledgeable and friendly, and took the time to explain and discuss all of my available options, as well as provide some great suggestions and advice. All of the work was done within a week, just in time for an anniversary present. I couldn’t be happier with the pendant and the repair work done. Also, the price was very reasonable, and actually quite a bit less than I expected. We will be coming back for all of our jewelry repairs and purchases!