Rosenstein Vision Center
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Rosenstein Vision Center
Rosenstein Vision Center has provided comprehensive eye care and consultations for Durham and the surrounding area for over a century. Our vision center has been a family business since it was founded in 1904, making us the oldest optometric/ophthalmologic practice in North Carolina. Dr. Rosenstein and his team are friendly and experienced optometrists that offer eye care for all ages - from infancy and up.

Our patient testimonials will show you that we offer only the best eye care services to patients in Raleigh, Durham and Chapel Hill. At Rosenstein Vision Center, we deliver the perfect blend of old-world charm and new-world techniques, using the latest innovations in eye care technologies and carrying the latest designer frames, such as Nike and Gucci.
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Rosenstein Vision Center is proud to say that our eye care services center has been truly family-owned and operated in Durham, NC since its origin in 1904 - our family heritage is what sets us apart. The Rosenstein family has been in North Carolina optometry for more than 100 years - when Dr. Aaron Rosenstein's great grandfather opened the practice in 1904.
The experienced eye doctors at Rosenstein Vision Center are committed to providing a variety of vision care services in Durham, NC and only the highest quality of customer service. Our team won't rush your appointment - we make it our priority to give you a thorough and accurate evaluation so that you're given the best eye care possible.
Rosenstein Vision Center has four generations of the best optometrists and quality eye care service. We prioritize our customers and maintain old-fashioned business values, while still keeping up with the changing times and technologies. Dr. Aaron Rosenstein graduated from the University of Houston College of Optometry with a Doctorate of Optometry in 2011, and from Guilford College with a Bachelor of Science degree in Biology in 2006.
Only the most knowledgeable and friendly staff work at Rosenstein Vision Center. Come meet Dr. Rosenstein and his helpful team in Durham, NC by setting up an appointment online or calling (919) 471-4474. The oldest and most established vision center in the state of North Carolina, Rosenstein Vision Center is a family-owned and operated eye care center, serving the Raleigh-Durham area.
If you're asking, "Do I need glasses?" the eye doctors at Rosenstein Vision Center want to help. Just like visiting a physician or going to the dentist, annual eye exams are essential for healthy vision. A yearly vision exam in Durham, NC allows Dr. Rosenstein to track any changes in your sight, correct any sight difficulties, and decrease the potential for future eye problems.
Reviews (9)
Traci Curtis
Traci Curtis
Dec 01, 2021
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My family & I have been going here since we moved to Durham two and a half years ago and always had a positive experience until today. I tried scheduling appointments for myself and 3 other family members and was told they will not allow more than 2 members of a family to schedule. Their reasoning was "If you cancel, we can't fill those appointments." First off, thanks for assuming I will cancel. Secondly, you claimed this policy was in place since at least 2016 since that's when the office manager told me she was hired to work there. If that's the case, why is it only today that I've been made
Stephanie B.
Stephanie B.
Jul 29, 2021
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I've been lucky to have great eye doctors but Dr. R is by far the BEST! He was so patient with my toddler. Explained everything incredibly well and my son responded to him like he was family. Can't recommend him enough!
Jeremiah Rowley
Jeremiah Rowley
Apr 12, 2021
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As a new patient the experience was very positive. I was greeted warmly (with COVID precautions). The staff were kind and very knowledgeable. The staff also actively wiped down all surfaces. I recommend this office to any new patients.
Neelesh Patel
Neelesh Patel
Apr 10, 2021
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Visited this office for the first time yesterday after they made some space (same day) due to some irritation that cropped up suddenly. It was hands down the best experience and interaction I’ve had with a medical professional and their staff. Dr. Rosenstein is doing a lot of things well! I’m bummed my insurance carrier will not be covered after this month there. Keep up the great work!!
Heather Beckum
Heather Beckum
Jan 04, 2021
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I used to really dislike going to the eye doctor. I'll be honest- I'm a horrible patient with ANYTHING close to my eyes. Dr. Rosenstein made me feel very comfortable, was very funny, and took the time to explain what he was doing so I wouldn't be so nervous. Not to mention, when I couldn't decide what kind of frames I wanted, the lovely lady (So sorry I can't remember her name!) helped me pick the CUTEST frames! They were a bit outside my usual style but I get compliments on them all the time and I love them so much! Everyone in the office made me feel welcome, comfortable, and created an atmosphere
Michael Brady
Michael Brady
Nov 01, 2020
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I've been looking for a good Optometrist since I moved to North Durham 5 years ago. The Rosenstein Vision Center is excellent. They are friendly, courteous, and have excellent modern equipment. More importantly they listened to me and made sure they did a thorough examination of every abnormality in my eyes. Also their prices are exceptionally competitive.
Justin Moore
Justin Moore
Oct 28, 2020
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Highly recommend these folks, always a breeze to come in for regular eye check-ups. Staff is friendly, the office is clean and stocked with the latest tech and tools, and Dr. Rosentein is just awesome. He’s funny but professional, puts you at ease and always takes time to show you what’s going on inside your eyes / explain what’s changed since last time (really cool if you’re in to how stuff works). They’re just super helpful, easily my favorite doctor to visit.
Ali Crosby
Ali Crosby
Aug 16, 2020
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I've been wearing glasses for nearly 25 years and this is hands-down the most enjoyable, thorough optometry experience I've ever had. I felt so cared for and welcomed by everyone I encountered at RVC. Dr. Rosenstein was hilarious and attentive. The desk and fitting staff were so sweet and helpful. I can't recommend this practice enough!
Gail Mullin
Gail Mullin
Jun 14, 2018
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Aaron Rosenstein is absolutely by far the best eye doctor that I have ever been to! The previous one I had I had for 6 years. No name, but truly awful. My daughter recommended Rosenstein Vision to me. Dr. Rosenstein and his associates, including his office staff are the absolute best hands down! Dr. Rosenstein explained everything to me so I could understand it. Kind, caring and compassionate. I would recommend his practice to everyone! Truly AWESOME!!!!! Thank you!!!!!!
Gail Mullin