Alpha Bicycle
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Alpha Bicycle
We sell FUN! and bikes that help make cycling part of your everyday lifestyle. From Singlespeed 29ers to some of the most advanced Dual Suspension Mountain Bikes on the market, Road Bikes made from Titanium, Steel, and Carbon, Cyclocross Bikes, Utility Bikes, Gravel Bikes, Disc Brake equipped Commuters, Fat Bikes and Unicycles.

We specialize in the one off, tailor made machines for the cycling enthusiast. We are not the normal cookie cutter bike shop. Stop by, have a cup of coffee, pick our brains, shoot the breeze about your last sweet ride. We eat, breathe, and ride bikes everyday and we love to talk about it. Well, it's a slogan for the way we live our lives.
Services
Nothing makes your bike feel new again like our Pro Tune. We fully disassemble your ride, clean your drivetrain in our ultrasonic cleaner, detail the frame and make all the mechanical adjustments, from top to bottom. Estimates are always FREE! Swing on by with your two wheeled friend and let us show you what it needs to look and feel like new again!
Showcase your love of our shop and some of our fun gear. Grab yourslef one of our famously branded hats, shirts - Metal AF and Coffee + Bikes for example - and wear with pride at your next ride or race. Better yet, pick up a piece of CO CX branded gear and help support our Junior Development Program.
Take your pick of bikes from Moots, Kona, Ibis, All-City, Surly or Salsa. Then outfit yourself with a Kali or Lazer helmet and some comfortable new cycling shoes. Whatever you choose, you know that we've used it and you can feel confident when you ride it hard. We hand pick the best bicycles, soft goods, parts and accessories available.
Are you looking for a new bicycle or maybe you're looking to upgrade your current ride? As cyclists, we truly understand the value of a real test ride (not just a quick spin around the parking lot), so we created our demo program. You can demo a brand new bike home and ride it on your favorite trail, that way you'll know how much you love it and how much you can't live without the new bike.
Reviews (23)
T. H.
T. H.
Nov 12, 2021
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I'm always pleased with the service and advice. They are professionals that take their job seriously.
Update from August 2020: They just are way too busy because of COVID. Everyone is getting back into biking and their service is strained because of it.
Understandably wait times for service are long, but they didn’t even do everything I asked on my bike. They didn’t look at my bike until the day before it was scheduled to be picked up and then called and told me my wheel was wasted. Another few days to get the parts and then I get the bike back and the brakes are mushy and the gears aren’t
Jason VonLembke
Jason VonLembke
Oct 01, 2021
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This is my favorite bike shop in denver. They are always ready to help you, will stop what they're doing to answer questions, and willl have your repairs done within a week. Great staff, great shop.
Adam Scheerer
Adam Scheerer
Sep 05, 2021
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Needed some help putting a tube and tire on the frame for my wheelchair, a nice guy named Cruse(spelling sorry) helped me and in about 15 minutes I was taken care of. Really appreciative of their help and would recommend this place for any bike or maintenance needs!
Andrew Ruiz
Andrew Ruiz
Aug 28, 2021
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Most shops had been quoting me at least a week before I could roll my daily commuter through the door.
Alpha took my bike today and told me it would be two days to turn it around.
They called and had it back to me in several hours!
Looking forward to going back!
Matthew Stefanski
Matthew Stefanski
Aug 25, 2021
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Awesome shop. Staff was friendly, passionate and knowledgeable. I gave a description of how I was going to use a new bike and their staff pointed me in the right direction, answered my questions, set a bike up for a test ride, acknowledged my feedback, and when I bought the bike that I figured was best for me, they helped me set it up with pedals and accessories. They were just as excited as I was, and I felt no pressure at all! Definitely supporting this LBS with my business and recommending to others!
Jake F.
Jake F.
Jun 22, 2021
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Awesome turn around

Me and my dad were prepared for a fun day at trestle bike park but found out that his tire had bubbles on the outside and would break so we had to have it replaced. We initially went to elevation because it was closer but they said it could be done tomorrow or at the earliest end of today. We turned to alpha cycles and they looked equally busy but who is to say. Any way they said sure thing and when we got there they changed the tire right then and there 15 minutes time! Honestly saved me and my dads day. Would totally recommend especially if you are in a rush and need a quick
Kyle
Kyle
Apr 20, 2021
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This business tried to steal $4500 from me.
I came in to order a $7500 mountain bike (which was being sold at $500 over MSRP). I placed a deposit down for 60% of the cost of the bike. That night I decided that I should demo the bike before deciding to purchase it as I was in between sizes and did not receive a bike fit. The next day (under 24 hours since I originally went to the store) I called to tell them that I wanted to wait until I had a chance to demo the bikes before ordering. I was told that they do not refund deposits. I was never told that the deposit was non-refundable at any point
A. J. E.
A. J. E.
Feb 05, 2021
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Paid these guys a visit during Covid with the intent to buy an Ibis Rimpo. When I started talking to the guys in the shop and they were super helpful recognizing what type of riding I am in to and getting me in to the right bike for me. These guys knew the every detail about each bike in the shop and got me fitted into a new Kona Process. I am stoked to ride it and can't thank these dudes enough for getting me ready to ride. Would recommend this shop to anyone
Arnold Latzke
Arnold Latzke
Dec 16, 2020
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My 4th bike from Alpha and I could not be more satisfied. Purchased two mountain bikes and two gravel. My last Gravel bike is a All-City Cosmic Stallion Force 1 and I have to say I was originally going to buy just the frame and fork to build but after some convincing from Adam the owner I bought the Cosmic Stallion and I could not be happier. It truly is the best riding, best handling bike I have ever ridden. Service has been impeccable, even setting up all the bikes tubeless, they never charged me. Bought another bike from another bike store and they charged me $80.00. That is the last time I
Colin Gallagher
Colin Gallagher
Aug 19, 2020
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Steve worked on my bike specifically, but the whole team here is awesome and clearly loves what they are doing. As we all know, mountain bikes are incredibly expensive so I bought a used one two years ago that had quite a few issues. I brought it in and they not only got it setup ahead of schedule to help me get to Moab a bit faster, but they also took the time to explain everything they did, what to watch out for, and how to properly maintain it going forward! Thank you so much Steve and team!
Andrew S.
Andrew S.
Jul 20, 2020
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Staff was very helpful, had an employee help me find the correct bottom bracket size for the cranks on a dirt jump bike, he had a service guy make sure it was the correct BB for a 24mm spindle and they didn't try to up sell me on service to install the part or a more expensive part to get it installed. Part was correct size and prices were definitely fair, will probably pick up some tools at Alpha because they had a couple I have been needing.
Maya K.
Maya K.
Apr 23, 2020
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First and foremost I wanted to say thank you for this store to be open so I can purchase a bike and be on my way to bike the beautiful scenery that Colorado has to offer! So thank you for that but mostly I am so happy with the services and the staff there is kind and helpful! I love my new bike :). I forgot to mention you also get free tune ups for life when you purchase from them! That's def a plus
Brian A.
Brian A.
Feb 14, 2020
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I hardly ever review anything but after so many great interactions with Dave and Tom I have to give huge credit where it belongs. A year and a half ago I talked to several shops about a new mtn bike. After much deliberation I decided I felt comfortable working with Dave at Alpha and I am so glad I did. These guy are so knowledgeable and friendly and they support you with complimentary tune-ups. They have me helped me get the bike I needed and my riding enjoyment increased tremendously. They are completely in your corner and will get the best deal from the manufacture if there is ever a problem
Blake C.
Blake C.
Jul 25, 2019
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Great service oriented local bike shop. I bought an Ibis Ripley in 2018. They were very helpful in selecting my bike and customizing it exactly how I wanted everything.

I like doing my own general maintenance and upgrades, but many times my work and family schedule does not cooperate. Sometimes I just want my bike ready to ride without the prep. If you need it done right, come here first.

The demo program was excellent. It allowed me to ride several bikes or Ride the Ripley multiple times. One weekend ride was significantly shortened due to weather so they allowed me to schedule another weekend
Amber K.
Amber K.
Apr 12, 2019
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My husband took his road bike in for a fitting because he was having knee issues. They solved the problem with a new stem and moving the seat. Great service! Knowledgeable and reasonable prices! My husband is super happy that they didn't upsell him or try to sell him a new bike. We are trying this first step with adjusting the bike before we would buy a new one.
T. E.
T. E.
Feb 01, 2019
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Very good experience. I purchased a bike at a garage sale for $4. Not suggesting this is a great idea but I have several bikes but I did not necessarily like to ride them. This was an old specialized crossroads XP. The frame is rigid, handle shift 21 speed, light weight 15lbs, from 1994. Condition was OK, was not in riding condition when I got it. Front rim was cracked, tires were original, tubes old, brakes pad were toast. I got it barely rideable to test it out before I took it in. The size was comfortable. Cost of repairs ...$230+. Very reasonable. I have been riding it and it’s awesome! The
Sean Steven A.
Sean Steven A.
Jun 24, 2018
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Went in there needing help with a mechanical issue and they were super accomodating. Tom was really nice and diagnosed the issue so I was able to go home and finally resolve the problem. They didn't charge me anything despite staying after closing to help me. Can't endorse a place like that enough, thanks Alpha!
Benjamin L.
Benjamin L.
Mar 28, 2018
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This was my go to shop since moving to the neighborhood a little over a year ago. They were always so nice and cared about riding. The shop recently changed owners and the new staff is not friendly, helpful, courteous or worth visiting. This shop exemplifies why the LBS is a relic of american history.
Kent Mitchell
Kent Mitchell
Aug 25, 2017
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Walked in and was interested in taking a bike out for a demo. Spoke to Dave about options. He was extremely helpful and knowledgeable. I told him that I was not going to buy a bike, but he still treated me as if I was, and to me that says a lot about his professionalism. I work for a well known investment firm. Our goal is to treat every client the same regardless if they have if they have over 100 million or just a few thousand with the firm. Thanks Dave for give great customer service!
Aimee B.
Aimee B.
May 08, 2017
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This shop and its manager are wonderful. My eight year old son and his friend went on a bike ride which ended in an epic crash and a mangled hand break. The boys were super bummed so we swung by Alpha. Dave, the manager (I hope I remembered his name right) fixed the hand break on the spot and we were back on the trail. Thanks! We will be back.
Jacob E.
Jacob E.
Apr 22, 2016
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I've been in here twice looking for assistance, advice, and parts to get my 15 year old mountain bike going again. They've always been super friendly and willing to help me out even though I haven't purchased too much there. They took the time to educate me on what I would need to find to get my bike going again not knowing if I'd ever even walk back in the door. I'll for sure bring my business here instead of the larger chain stores.

They are tucked inside a small commercial building with a small parking lot, but there is more space on the side street and behind the building
Tasha D.
Tasha D.
May 02, 2014
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I absolutely love this shop! I bought my beautiful Ridley 105 Orion and they gave it to me for an equally beautiful price. Furthermore, they gave me a free fitting. Now, being a girl and getting fitted for a bike by a guy seemed like it was going to be at least a little awkward but in reality the tech that fitted me, Chris, was super professional and highly relational. And now my bike fits like a DREAM!! All of the guys at Alpha really know their stuff and are equally willing to talk to you about it. My brother also got his road bike here too and was the one to initially recommend their company
Steven B.
Steven B.
Aug 29, 2013
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I came here to get my bicycle packed for shipping and I am extremely happy.

Price was very reasonable and they accommodated my needs (my bike has a tall seatpost). Bike was packed flawlessly and the bike made it to my destination in perfect condition.

I won't hesitate to come here for service again!