Pleasantry Jewelers
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Pleasantry Jewelers
When you invest a lot of your hard-earned cash into jewelry pieces, make sure you get the quality you deserve. PAMP's Standard One-Ounce Suisse of Lady Fortuna embodied in our meticulously-crafted diamond bezel - quality you deserve. We can proudly say that we hold the largest GIA-certified diamond inventory in LA Chinatown.

With competitive pricing and in-stock inventory, we eliminate the middle-man and decrease your cost. If you see any GIA-certified diamonds online, we can and will get the exact stone for a better price! We are the largest second-hand Rolex dealer in LA Chinatown. Our team of authentication experts review and verify every Rolex watch that is bought and sold, so that you are guaranteed getting a legitimate Rolex.
Services
TA Jewelers is a family-owned and operated jewelry store collaboration in Los Angeles, Chinatown since 1988. We operate three show rooms in the LA Chinatown neighborhood. We specialize in high-end custom made jewelry - from diamond engagement rings to 24k yellow gold chains. The family that operates Ta Jewelers has kept the tradition of maintaining all operations and custom jewelry work in-house from start to finish.
Any jeweler can make a custom piece of jewelry for you. But, Ta Jewelers has the skills and experience in order to do so reliably with quality craftsmanship. From super small micro-pendants and intricate engagement rings to laser engraving on guns and phones, our team at Ta Jewelers can craft any of your ideas.
Reviews (21)
Wilder V.
Wilder V.
May 05, 2020
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Have been buying my jewelry here for 20 years. The best quality and the best service. Had many pieces made, including our wedding rings and a beautiful diamond and ruby necklace commemorating the birth of our daughters. Stunning jewels would never go anywhere else.
Gordon T.
Gordon T.
Feb 10, 2020
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They've got great 24K gold here. I'm a gold bug and I buy gold as a hedge against inflation. Mr. Long's gold prices are incredible and his store has become my number one location for 24K gold jewelry. They are really friendly and knowledgable. I have made two purchases already and I will be making more.
Candace Foster
Candace Foster
Dec 28, 2019
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Zaven was so wonderful from start to finish. Never pushy, but always knowledgeable and informative. His energy is calm but confident. He is truly an expert in his field and we highly recommend this company. We are extremely satisfied with bridal rings company, and our experience. Thank you!
Melanie T.
Melanie T.
Sep 28, 2019
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Great experience and service! The owner of the store walked us through the process of choosing the right diamond. Highly recommend this place
Justin B.
Justin B.
Sep 01, 2019
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I can't say enough good things. Being a first time customer and looking for an engagement ring I was nervous to say the least. Right away the staff was so welcoming and nice my nerves melted away. Not only was the staff very helpful they took the time to educate me on the diamonds I was looking at. I had a wonderful experience and will 100% be returning in the future and recommending to all my friends and family.
Arthur S.
Arthur S.
May 31, 2019
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I know I should judge this store based on the quality of jewelry, but I would much rather talk about the service from Long Ta.
The service I received from Long was the best! He listened to what I was looking for, gave me his 30+ years of experience and applied ZERO pressure for me to buy.
He designed my jewelry perfectly, delivered on time (5 days), and made sure I would have a moment to remember.
I will definitely be back in the future!
Spencer H.
Spencer H.
May 16, 2019
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I went here 2 months ago, and now I'm hooked. I'm not a novice buyer of jewelry, so I understand quality and price. If we're talking about solely quality, they have the best quality, even though this store and other share the same design. I've tried the same designs on my neck and wrist at other jewelry stores and there a noticeable difference. As far as price, you'll save a good 5-10% on any given item. So, there you go price and quality. Oh yeah, and the husband and wife are awesome! I originally went to them for a custom jewelry piece, and they sent me to their son upstairs
Jaclyn H.
Jaclyn H.
Nov 11, 2018
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I love this Jewelry shop. My fiance found the most beautiful engagement ring for me here and we are now shopping for our wedding rings and the owner and his daughter are exceptional and they can build out your rings with this amazing software which is so cool. Engraving included and unlimited cleanings.

We are excited to see our final product which is now getting designed
Aguilar Cheryl
Aguilar Cheryl
Sep 13, 2018
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Went to Pleasantry Jewelers to get new batteries and some new bands. The service was quick and very helpful, so much so I came back the next day to fix a couple more. I would recommend them to everyone I know who is looking for a watch repair shop. I haven't bought a watch from them, but judging by their prices, they look very reasonable.
Kenneth R.
Kenneth R.
May 19, 2018
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I came across JAJ Associates by chance. I became interested in jewlery after having bought my wife's engagement ring two years ago. Getting excellent quality was always very difficult. Being treated well by a Jewler is even more rare. This was different at JAJ.

First, Long (the owner) is transparent in doing business. He explains all of the factors in buying a diamond. He took it one step further. When he asked me if I knew what my wife wanted, I replied no. He respectfully said, "don't buy anything!" "If you get something she doesn't like, it will go into a drawer
Jonathan Orlin
Jonathan Orlin
Jan 27, 2018
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My fiance at the time (now wife) and I were so thankful to work with James. My wife and I started our ring shopping journey in the jewelry district in downtown LA and ended up here when we couldn't find anything that we really liked at a reasonable price. James was very helpful and patient, willing to help show us all sorts of different settings. We already had the diamond when we came to his store but he had exactly what we wanted at a very reasonable price. He was able to set the stone while we waited and we were very pleased. We liked James and his shop so much that we ended up coming back for
Andras Kende
Andras Kende
Dec 02, 2017
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My son found James on Instagram. He's visiting LA for a month and we decided to visit him. James made a custom ring for my son and it came out exceptional! He's very good at communicaton and great at what he does. If you don't contact James for your custom piece, you're doing yourself a disservice! Contact him if you're in the market for custom made jewelry.
Ben L.
Ben L.
Jun 28, 2017
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Come to this place to buy your gold. This place carries many Jewerly and different gem stones . My family has been coming here for 20 years , very honest people.
Faith O.
Faith O.
Apr 28, 2017
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I feel really bad doing this, but I felt like it was my duty on yelp to inform customers about a the dishonesty and quality of what you receive. be careful of what you are buying, especially if you plan on spending a significant amount of money. We met Long (the owner) who was really kind and helpful, however we were sadly let down by our fake product as soon as we realized we were lied to. I decided not to bother coming back bc of how insulted I felt. We just moved to the area and didn't know what to expect in the china town jewelry mart. My fiancé found this store and was told he bought
Sue T.
Sue T.
Mar 31, 2017
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Was really feeling this place and liked everything that is until they tried to rip me off. Friendly people and service but they tried to charge me 3x more than the average . I'm not stupid . Do your research otherwise if you come in here you will be taken advantage of with a one set bundle price .
Frances B.
Frances B.
Mar 22, 2017
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My family have been coming here for years. When it was time to find an engagement ring and wedding bands, I knew I would get it from here for the quality and price, and they did not disappoint. They have a special for a custom engagement ring that comes with free wedding bands. Long is friendly, nice, and very knowledgeable. He and his employees all speak English and communicate well. Long will do anything to fix the problem and make his customers happy.

However, the only reason why I'm not giving this place 5 stars (and really it should be if they improve) is because you can never catch
Akira G.
Akira G.
Jan 27, 2017
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I've been looking for the right one... and I think that JAJ & Associates has all of the right jewelry. Their jewelry is amazing and I love how their workers always help you out in deciding the right one... This one amazing young male worker helped me get engaged... His name was Long and his advice was so amazing that I felt as if he was my wife choosing the ring because she truly loved the ring... Good looking out Long.
Vinh D.
Vinh D.
Nov 08, 2016
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Long's runs this jewelry shop with his wife + children in the heart of a transitional Chinatown.

JAJ & Associates is two-generation family-owned business centered on competitive pricing, quick services and great creativity width.

They have an extensive inventory to select from and if you seek a unique piece, they can customize it for you. The said piece can be previewed with they 3D print you plastic sample.

Quick and fast jewelry repair.

My mom got my beloved bracelet here and other numerous pieces throughout many memorable moments in our family.

I cannot wait to get a baby bracelet
Jonathan S.
Jonathan S.
Aug 08, 2016
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First ever Yelp review and for a reason. I was brought to Long by a friend that bought an engagement ring from him, who was also referred by a friend that bought a ring from Long. I was probably in the second month of my face to face diamond search and probably the 4th month of my research. The store was filled with customers, many of which have been going to him for years.

From beginning to end Long made the process of designing and buying a ring as enjoyable as it was educational. His patience, excitement and knowledge made me feel very comfortable and allowed me the freedom to enjoy the
Nancy H.
Nancy H.
Jun 13, 2015
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Thank you Mr. Long for being so patient and helpful during our search and purchase of our engagement rings. Our rings came out beautifully. We will be returning for our wedding bands. Highly recommend this place due to the friendly owner, unbeatable prices/deals, and excellent craftsmanship.
Jeny A.
Jeny A.
Nov 10, 2013
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I absolutely love my ring!!! I had lots of compliments!

Then I Came in to resize my engagement ring and knew why my fiancé went here to buy my ring...AMAZING service and knowledgable staff.. Great prices..Overall great experience

If you want a great engagement ring..I highly recommend this place!